Sneak Peak at Tekbir Spring-Summer 2012

For those of you who may not know, Tekbir is the first company in Turkey to cater for the hijabi woman. They have attracted large audiences with their fashion shows and their long-standing history.

I have personally had the honour to work with Tekbir and meet part of the team alongside many other companies...

In the recent years, despite having a very large group of customers (this is obvious by the number of stores throughout Turkey and slowly spreading around the world), there are those who criticise their designs for being too mature.

As someone who has seen what is involved in selecting the styles, I beg to differ. Each season (every six months) Tekbir prepares approximately 250 designs, then reduces this to around 100-150 designs. The selection process is based on many factors including the selections and suggestions of their franchisees.

Most importantly, Tekbir, unlike most of the other popular brands catering for hijabis, tries to comply with the rules of hijab. All their skirts are full length. Probably the only hijab-friendly company that does not carry anything less than full length maxis. Their coats/trenches are usually less fitting than other brands. Sadly this is the main reason most young ladies consider their styles to be outdated. Even if this were true, not every company can/should cater for the young generation. Then where would we middle aged women dress from yeah? I can confidently say that Tekbir has something to offer for all ages.

Therefore, it would be unjust to judge Tekbir's line based on the 30-40 styles printed in their catalogue. Unfortunately being overseas, we do not have the opportunity to see all the designs that are available on the market, hence making us more appreciative. :)

Anyhow, let's look at a few of the new season photos that were sent to me, shall we? :)

This is my favourite of the photos sent to me. I believe they have used crepe/chiffon type fabric. Nice and flowing, perfect for the warmer seasons.

I love animal print, hence loving the silk scarf. :) I also really like the trench.

I have to say that this is a failed attempt at a plus size garment. Despite this failure, Tekbir is probably the only brand that has a wide range available for plus size women in hijab. They usually do carry better styles, but I just wonder when all these companies will realize women who carry a little extra meat do not want to look like they are wearing a potato sack?

Absolutely love this colour! And how cute is the trimming!

What do you think? Anybody have any experience wearing/buying Tekbir garments/scarves?

To follow Tekbir on Facebook: click click cliiiickkkk

You can also follow Tekbir's young designer, also one of the second generation directors (family company) Esra Karaduman. She graduated from a designer college in London and speaks English. So you can ask her questions, make suggestions or just drool over her lovely outfits when she posts photos. :)

Designer Esra Karaduman's Facebook: what are you waiting for, just clickkkk

Posted on 9:27 AM / 0 comments / Read More

Pretty in Tekbir

There was this dress I wanted... A Tekbir dress from my own store. It's from their 2010 S/S collection. I knew I wouldn't fit into it, but I tried the largest size anyway! I couldn't get it down my arms. I was stuck with a dress half way down my arms, with my arms held above my head. It wouldn't budge down. LOL

Mum and sis told me to put it back up at the shop so that someone else who can fit into it buy it. I said, "I don't care, I want it and inshaallah there will come a time when I will fit into it."

You know, it's not a crash hot, mouth watering dress. Nothing like that at all. I guess I've never had such a pretty dress (it is summer pretty with flower appliques all over it), and it was a matter of pride (or a challenge) to fit into it. I also remember a lovely lady wearing it during my 2010 holiday in Turkey. I guess I wanted to look like her. :P

Now, I fit into the dress, and in fact it is a size too big at the moment. It's still good to wear, because originally it is a fitted dress up top. Right now, it is perfect in terms of modesty up top if you know what I mean. :) So it's not sloshy and sloppy...

Anyways, yes, I am thrilled to fit into the dress... more thrilled that it is even a size big... but it no longer charms me... it's a bit too pretty for me... probably the word I'm looking for is "young". Yes, it's a little too young for me, I just don't feel it's my style. But is it comfy? Sure it! One piece. Pop it on and add hijab, and don't worry about any other layer if you are not an abaya kinda gal.

I don't know? I really like it, but not on me... and probably not in (almost) winter in Australia. Woggy a bit? Whateveeerrrr :) I'm a little bit of a wog. I think I'm overthinking it LOL

So here is a detail shot of my pretty dress. :)

Posted on 7:24 AM / 0 comments / Read More

Company Name for a Hijab Store - edb

I need your suggestions.. Really! Seriously!

Some of you may know, others and new comers may not... I have been running a Turkish hijab and clothing shop for 2.5 years now (also sell via Facebook).

I first started off under the name edb Scarves & Designs. Initially I wanted edb Designs, but it was already taken by some tech/industrial company. So I couldn't get it registered. I wasn't too comfy with edb Scarves & Designs, because it's too long. Then I went for edb Collection, which is what I have been operating with for a year now. However, I'm still not happy.

The edb is from my middle name Edibe (Adeeba in Arabic). I really like the way the letters look together. That's why I always write it in small letters. :)

Now, I'm wondering if I should stick with edb Collection or go for something like edb Fashion, edb Clothing, edb Hijab, or edb Moda. Any other suggestions???

I am going to have my official online shopping website up soon inshaallah (finally! I'm changing web designers), so the name needs to be consistent. Oh, another question! I have many online shoppers and many Facebook followers. Online a certain fraction shop via Facebook. Just wondering if an official online shop for my products would be more of an incentive for you to shop from me? I understand some just feel insecure when shopping via Facebook, but some on the contrary prefer it because of the interaction. What do you think?

On a final note, a super dooper competition is coming soon. So keep your eyes glued on this blog. :)))

Over and Out

Wog Girl :)

xoxo

Posted on 4:09 AM / 0 comments / Read More